Adsense For Search : Finding Money or Not

Adsense for search is not just another revenue generating tool sitting on your website. It's a tool which helps both you and the user. How does it help me, apart from generating revenue? one might ask, the answer is simple: most people have one common missing feature on their website or blog. A search feature, visitors are not always going to spend hours on your site trying to browse through content. They need fast and effective results. This is where the google search box comes in. It provides you, the webmaster, with an important tool plus it provides the visitor with fast results.

I personally have seen many adsense users trying to eliminate (in search for a better term :P) the search box feature from their site. Even I have. However what they (and I) don't understand is that they are missing a certain part of their revenue.

Just think of it this way. okay for a second put yourself on the users position. you are browsing a site and feel like you need more. Instead of typing google.com the user sees a search box on your site. Chances are he will search for more content through that search box. and thus clicking on a revenue generating ad. It's quite effective since the user is seaching for targeted content. I recently read about search boxes from a guy called Joel Comm, He had this to say : "If a visitor doesn't find anything useful in my site, I'd prefer they leave some change in the 'tip jar' on the way out of the door"

However a search box has it's own disadvantages. First of all the chances for a visitor clicking on an ad generating revenue is rather small, secondly the webmaster has no control over the keywords, and most search terms won't be high paying keywords.

overall a search box is close to vital to any website. But you must cope with it's own disadvantages as well.